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Marketing

Marketing Books @ KPU

Library Catalogue

Search our Online Library Catalogue for books and ebooks, streaming videos, and DVDs:

 

Use the Precision Search screen

Combine terms to be more precise using the 'AND' command
e.g. coffee AND import AND Canada

Find synoyms using the 'OR' command
e.g. international OR global

Use single quote marks to match multiple words exactly (**use double quote marks in Summon and in research databases)
e.g. 'business analysts'

Use shortcuts to find words with different spellings:
e.g. correction$ will find correctioncorrections, and correctional (but not corrective)

Find the library subject terms for your topic
e.g. if you browse by SUBJECT for the keyword Taser (which is a brand name) you'll see that libraries use the term stun guns instead

Videos

Licensed Streaming Videos

Films on Demand

One of the licensed streaming video subscriptions that Kwantlen subscribes to is "Films on Demand". This subscription provides access to thousands of titles in many subject areas. You can browse by subject area (e.g. "Communication" or "Business & Economics") or by title.