Job and Career Search: Choosing a Career

In this must-have toolkit, Brian Howard offers a systematic approach for conducting a job search based on years spent helping job seekers find hidden position openings, ace interviews, and win job offers. These strategic insights include: using the "psychology of persuasion" throughout your job search, understanding the mind and motivations of an employer, maximizing the use of accomplishments, optimizing your LinkedIn profile and leveraging its algorithm, networking, interviewing, negotiating job offers, and more.

Right or wrong, when it's time to choose between a candidate who is perfect on paper and one who is persuasive in person, there's no contest. After all, almost every applicant who makes it to the interview process looks fabulous on a résumé. So employers have to make gut-level evaluations based on the candidates' answers to the interview questions. How confident are you that your responses are distinguishing you from the competition?

Most people, at some point in their lives, experience the stress of being interviewed for a job they want. Many also face the challenge of interviewing other people. But what does the science tell us about this unique social situation? What biases are involved, and how can we become aware of them? And how can job interviews be structured so that they are fair and effective?

In today's ultra competitive job market, only the best prepared candidates have a chance of standing up to the competition and progressing through the various stages of the interview process. From the best-selling Ultimate series, Ultimate Interview will give you all the background information that you need as well as essential practice to successfully navigate the interview rounds and secure that job offer. Uniquely among interview guidebooks, it organises common interview questions according to specific job types, such as management, sales and marketing, administrative and clerical.

Martin gives you a holistic plan for preparing yourself to best answer every interviewer's three primary concerns: Can you perform the job? Are you a good fit with the company culture? Can the company afford you? What to Say in Every Job Interview shows you where to find the critical factor interviewers seek with each question and how to present yourself in the best possible way on the spot and under pressure.